America’s favorite Hip-Hop couple Jay Z & Beyonce will officially start a 22 day plant-based diet. Apparently Jay Z has already been eating plant based breakfasts for a couple of months and he’s seems to like it. In a blog post on his Life + Times website, Jay says that, prompted by his 44th birthday, he has decided to embark on what he is calling a “spiritual and mental cleanse.” They say it take 21 days to make or break a habit, and by our calculations the 22nd day will be Christmas Day!
“There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day . . . It just feels right!” – Jay Z